Drivers may slow down after seeing green

On behalf of Law Offices of Elia J. Castranova posted in car accidents on Friday, June 22, 2012

It’s always a challenge to get drivers to slow down. Speeding accounts for approximately 12,000 deaths per year in the U.S. Many tactics, including red light cameras and flashing signs that tell drivers how fast they’re going, have made only a small dent in reducing car accidents.

An interesting new study might be different. Researchers placed GPS-like tracking devices in test subjects’ vehicles. The devices would compare the driver’s speed to the actual speed limit. They were offered a $25 prize at the end of every week that they drove safely. They were also penalized if they drove over the speed limit.